17/09/2011

Fashion Fringe











WHILE the Twittersphere was erupting with what was going on over at Selfridges and the launch of Beyoncé's House of Deréon clothing line tonight, the fashion careers of three young hopefuls were erupting over at 8 Northumberland Avenue as they – Fyodor Golan, Heidi Leung and Nabil Nayal – battled it out for this year’s Fashion Fringe at Covent Garden prize (previously won by the likes of Erdem, Jena Theo and Corrie Nielsen – who, as last year’s winner, sat front row looking on).
The winner? Fyodor Golan, otherwise known as duo Fyodor Podgorny and Golan Frydman, graduates from the Royal Academy of Fine Arts in Antwerp and the Istituto Marangoni respectively.
“It was a very high standard and I’m very happy with it,” Colin McDowell, founder of the initiative, told us after the show – at which all judges including Claudia Schiffer and Roland Mouret were present to take in the theatrical and mystical winning designs (inspired by Charles Baudelaire’s poems and the representation of nature by Vincent Van Gogh), as well as Leung’s wrapped, pleated and layered oriental-inspired collection and Nayal’s All The Riches She Deserves-themed dramatic and flamboyant designs.
“They all have something different to offer and I wish them all the luck,” offered Nielsen by way of advice. “For me, I was like ‘Phewf it’s over’, like in awe. It doesn’t really hit you until a few days later.”
Fyodor Golan launched in 2010 and between them have worked at Alexander McQueen, Raf Simons and Issey Miyake, before going on to show their autumn/winter 2011-12 collection at Vauxhall Fashion Scout. They impressed with an otherworldly presence, moving from the angelic to the dark – the collection was aptly titled Flowers of Evil and was at once beautiful yet sinister all at the same time. So, florals spawned as opposed to bloomed across dresses and then there were those that boasted beautiful bird silhouettes punched from out of them. There were jewels and sparkle that climbed and encroached upon backs to create shimmering spines. It was gothic with hair caught in tangles around the face and held in place with golden collars.
It was clear that there was the potential here to grow – and thus another name to add to Fashion Fringe at Covent Garden’s burgeoning alumni. 
Source JESSICA BUMPUS

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